Brand Experiences in the Metaverse: Maybe Don’t ‘Just Do It’
Adding value for players is the key for brands in games and the metaverse You’d have to be living in an alternate universe to not have been exposed to the…
Adding value for players is the key for brands in games and the metaverse You’d have to be living in an alternate universe to not have been exposed to the…
Summary. How should brands take their first steps into the metaverse? For that matter, what even is the metaverse? While the idea might feel like a novelty right now, there’s…
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